P.
06
—
Digital experience
Thaw
Sixty winters of river ice, read in one scroll.
Client
St. Lawrence Ice Survey
Year
2024
Discipline
Digital experience
Studio
Montréal
Direction
Amélie Tremblay
Disciplines
Strategy · Digital · Motion

Fig.
06
.01 — Key frame
St. Lawrence Ice Survey
,
2024
F.002 — Brief
F.003 — The interval
Freeze
→
Break-up
.

State A — FreezeState B — Break-upWe laid every morning side by side, one line per day, until each winter became a single image: the river closing, holding, then cracking open.
Scrolling moves you through the seasons, not the page. Stop anywhere and the original photograph surfaces under the line, with the date, the temperature and the observer’s handwriting.
Drag the playhead — first frame left, final frame right.
F.004 — Frames
Drag or scroll sideways · 04 frames
F.005 — Outcome


